Program Awardees

Motor City Match provides technical assistance awards and cash track grants to a select number of Detroit entrepreneurs who have completed our application.

Current Awardees

Round 28 Cash Awardees

@Charge! LLC

$45,000 Grant

Council District: 4
Location: 17184 E Warren Ave

Neighborhood (District): Cornerstone Village

Description: @Charge! is a digital interactive cafe where you can charge your body, your car and your phone – one table, one cable, one cup and one sip at a time.

Owner: Wilson Albert III

Cafe Clark Detroit LLC

$30,000 Grant

Council District: 6
Location: 4000 W Vernor Hwy, Suite 100A
Neighborhood (District): Central Southwest

Description: Cafe Clark is a vibrant coffee shop in Southwest Detroit serving artisanal coffee, locally inspired food, and fostering community connections.

Owner: Eduardo Salas

Dem Noles Bois Det LLC

$45,000 Grant

Council District: 4Location: 10523 Joy Rd 
Neighborhood (District): Aviation Sub
Description: Dem Noles Bois is a restaurant specializing in cajun style cuisine offering walk-in and catering services.

Owner: Reginald Noles

Just Wright Inc.

$25,000 Grant

Council District: 4
Location: 16801 Harper Ave
Neighborhood (District): East English Village

Description: Just Wright Inc. operating as ME & YOU Kitchen and Cocktails is a full service neighborhood bar and restaurant serving creative food and cocktails. 

Owner:​ Angela Wright

Kid’s Purpose Daycare L.L.C

$60,000 Grant

Council District: 2
Location: 2424 Puritan St
Neighborhood (District): Martin Park

Description: Kid’s Purpose Daycare is a facility for parents seeking quality childcare that addresses the diverse needs of working parents, such as DHS free childcare, summer camps, and weekend programs. Kid’s Purpose Daycare serves families in a safe, nurturing, and educational environment where children can thrive emotionally, behaviorally, and cognitively. 

Owner:​ Adelina Robinson

Nxt Level Fitness LLC

$40,000 Grant

Council District: 5
Location: 1583 Franklin St 
Neighborhood (District): Rivertown

Description: Nxt Level Fitness is a full service fitness facility consisting of wellness services ranging from introductory level bodyweight classes, private fitness training, massage therapy, yoga and electrifying group fitness classes. 

Owner: Jordan Smith

Our House Enterprises, LLC

$50,000 Grant

Council District: 5
Location: 8001 Kercheval St
Neighborhood (District): Islandview

Description: Our House is a vibrant Afro-soul restaurant celebrating the rich flavors of the African diaspora. Offering small plates with bold, authentic tastes, it’s a space for community, connection, and cultural appreciation. With soulful dishes, warm hospitality, and a welcoming atmosphere, Our House feels like home for everyone.

Owner: Cecil Johnson

Pretty Brown Girl L.L.C.

$50,000 Grant

Location: 19435 James Couzens Fwy

Neighborhood (District): Seven Mile Lodge
District: 2

Description: Pretty Brown Girl is a global empowerment brand and movement designed for Black and Brown girls and women selling unique dolls and retail products. The mission of Pretty Brown Girl is to empower girls while encouraging self-acceptance by cultivating social, emotional, and intellectual well-being through community based programs.

Owner: Sherilyn Crawley

SHE HER HIS BEAUTY L.L.C.

$50,000 Grant

Council District: 1
Location: 18923 W 7 Mile Rd
Neighborhood (District): Evergreen-Outer Drive

Description: SHE HER HIS BEAUTY is a brand that provides hair perfume, beard oil, and hair extensions to all consumers. The beard oil will help to maintain mens beard by adding shine moisturize reduce irritability as well. The hair perfume is for protective hairstyles, such as locks, twist, dreads, and natural hair as well. The hair perfume and bead oil have natural ingredients that are paraben free and vegan.

Owner: Latisha Higgins

The Deep End Cafe & Gallery LLC
$25,000 Grant

Council District: 6
Location: 4805 Livernois Ave
Neighborhood (District): Claytown

Description: The Deep End Café & Gallery will offer single-origin volcanic coffee, wellness drinks, and smoothies while serving as a cultural hub. It will also host curated art exhibitions, live music, DJs, and diverse programs, focusing on promoting underrepresented voices in literary and fine arts, fostering dialogue, showcasing talent, and connecting diverse audiences.

Owner: Candace Curtis-Cavazo

CeeCee’s Seafood LLC 

$25,000 Grant​

$7,500 Technical Assistance

Description: A seafood mainly restaurant, selling seafood boils, salmon, shrimp meals and more.

Owner: Cieddah Ewing

Ghetto Plateau

$5,000 Grant

$5,000 Technical Assistance

Description: Ghetto Plateau is designed for the bold, creative individuals who navigate urban landscapes with confidence. Clothing is for those who see fashion as a means to self-expression and a way to challenge the status quo.

Owner: Jason James

Indie Fashion LLC

$25,000 Grant​

$7,500 Technical Assistance

Description: Indie Fashion Studios is a creative hub for independent designers, models and stylists to collaborate, innovate and grow. It offers resources, workshops and mentorship to nurture emerging talent, while providing a space to explore unique visions. A launchpad for creativity, it bridges the gap between passion and professional success.

Owner: Daishawn Franklin

Round 28 Design Awardees

ADH Ventures Holdings LLC dba Cash Only Bistro
16215 E Warren Ave
Bistro serving brunch and dinner.
East Detroit Primary Care, PLLC
6455 Gratiot Ave., Suite B
Primary/Urgent care office
Epico, LLC
7837 W Vernor Hwy
Coffee, books, art, and community
Hippiedom LLC
8110 Mack Ave
Fresh and healthy food market
Opal Grove LLC dba Opal Grove Games
3143 Woodward Ave
Inclusive tabletop game store
Scarlet Crane Creations LLC
18916 Grand River Ave
Textile design and printing
The Coloring Museum, LLC
19140 Grand River Ave
Interactive art museum

Round 28 Develop Awardees

A Blissful Day Spa
Spa offering self care
Balance Detroit, LLC
Household goods moving company
Chilled Peels LLC
Juice bar that offers fresh squeezed beverages
Giddy Gut LLC
Holistic wellness focusing on yoga, nutrition, and hydro colon therapy
Giovanni's Seasoning, LLC
Signature seasonings & butters
Just Be Fresh Juice Bar
Juice bar serving fresh juice
Little Tink’s LLC
Creative art services for children
Mann Family Fitness, LLC
Family-focused fitness and wellness
Mitten Kitchen, Inc.
Diner serving breakfast, lunch and dinner
Queens Blvd, LLC
Natural hair salon specializing in loc education
Rose’s Little Scholars LLC
Childcare facility promoting early childcare development
SBC Healthy Hair Lounge LLC
Luxury healthy natural hair care
Torion Labor LLC
Construction company looking to teach skilled trades
Udrinkimake LLC
Family oriented non-alcohol cafe
Vanta Tacos
Fast casual restaurant serving tacos

Round 28 Plan Awardees

A.R.W. Adult Day Center, LLC
Daytime care and supervision for seniors
Berbers
Southern Mediterranean quick service restaurant
BIRTH BNB LLC
Home birth rental house and co-working hub for birthworkers
Christina’s Comb LLC
Hair braiding services for children & adults
DefinedMi LLC
Full-service cosmetology
Detroit Grizzley
Partnering with school systems to create motivational programming for youth
Equal Parts Detroit LLC
Ice provider and beverage consultant for food and beverage establishments
Faith Gardens Community Center & Events, LLC
Affordable, community centered event space
Grand Luxe Events and Design LLC
Bespoke event planning and coordination
Green City Recycling, LLC
Pioneering a new way of recycling materials typically sent to landfills
JéLaché Apparel LLC
Capturing the spirit of Detroit ithrough urban streetwear
Labor of Love Services LLC
Vocational training center for women's health professionals and birth workers
LeRoy’s Kitchen LLC
Providing carry-out and catering food
Medtech LLC
Home based clinical laboratory services
Twisted Cornbread LLC
Reinventing a Southern staple with diverse flavors and presentation styles